According to sources familiar with the company, Google has set its sights on transforming the delivery of electrons.

Brian Womack and Mark Chediak, Bloomberg
www.renewarbleenergyworld.com
June 11, 2014

SAN FRANCISCO — Google Inc. plans a deeper push into the $363.7 billion U.S. power-sales market by working on tools that help utilities deliver electricity to homes and businesses more efficiently, people with knowledge of the matter said.

The operator of the most popular Internet-search engine is in the early stages of building software and hardware tools to manage power lines and other infrastructure, said the people, who asked not to be identified because the matter is private. The technology is being developed by Google’s EnergyAccess team and led by Arun Majumdar, vice president of the company’s energy unit, the people said.

Google, a big consumer of electricity for the computer servers that power its services, is looking at ways to transform the century-old utility industry, which has been struggling to adapt to changing demands for power management and production. As solar, wind and other renewable energy sources come online, the power grids that transmit electricity will need to be more flexible and efficient.

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